Circlebase

Digital Experience

Creating engaging journeys that attract, keep, and wow your customers.

Elevating Customer-Centric Experiences

Today’s users connect with digital products on all kinds of devices and platforms, often switching between them throughout their day. Every interaction needs to feel smooth, consistent, and truly valuable. At Circlebase, we create experiences that are not only easy to use but also meaningful and trackable—making sure users don’t just get things done, but actually enjoy the journey. We believe that delivering a great user experience isn’t just nice to have—it’s a real competitive edge.

Key Focus Areas

Experience Strategy

We connect your business goals with user needs by mapping out journeys and spotting the key experience gaps to address

Human-Centered Design

We use proven design thinking approaches to create user-friendly, accessible interfaces rooted in empathy

Omnichannel Consistency

We make sure your visual design and functionality stay consistent across web, mobile, and enterprise systems.

Research-Driven Insights

Every decision we make is guided by user testing, behavioral insights, and quick prototyping.

Seamless Technology Integration

Our designs are built to scale and seamlessly integrate with platforms like Salesforce and headless commerce systems.

How We Work

UI/UX Design

We help businesses create user-friendly digital experiences by blending design thinking, user research, and intuitive visual design. From the initial concept all the way to the final interface, we ensure every detail aligns with both your business goals and your users’ needs.

Salesforce Experience Design

We use Salesforce to bring marketing, sales, and service together into one seamless experience. Our goal is to create customer journeys that feel consistent and personalized—powered by smart insights and automation.

collaborative networks

Partners

Recognized excellence

Awards

Small Business

Pennsylvania Department of General Services.

Small Diverse Business

Pennsylvania Department of General Services.

MBE

National Minority Supplier Development Council (NMSDC).

Small, Women-owned, and Minority-owned Business (SWaM)

Virginia Department of Small Business and Supplier Diversity.

Success Snapshots

Client Journeys That Inspire Confidence

Design & Optimization of Child Care System

Developed data processing workflows to handle and transform large datasets, increasing batch processing efficiency by over 30%

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Architecture & design

of the Unemployment Compensation portal and end-to-end development

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Maintenance and Operations(M&O)

Release activities for the Labor & Industry division of a state government

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Self-service Portal

To comply with the Affordable Care Act (ACA) and eligibility-related enhancements Technical Consulting Services

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Provided technical consulting for modernizing the Client Information System,

Backbone for DHS that distributes benefits to more than 2.7 million needy state residents.

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Designed and optimized child support application

The Automated Child Support Enforcement System is being used by 67 counties.

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Built case management for DHS, Office of Child, Youth & Family (CYF)

Support and integration of the case management and fiscal aspects of child welfare for DHS. Call Screening, Investigation, Field Screening and Training.

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Legacy System Modernization

Legacy system on Tax & wages modernization for state government

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Next-Gen Integrated Eligibility System

Real-time eligibility determinations with a common portal for clients and users to process and manage eligibility for multiple benefits programs.

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Automation of DHS enterprise applications

Automation of the enterprise application with a common framework

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Test Automation and compliance testing with WCAG 2.1 and ADA standards.

Developed automation scripts for PELICAN and eCIS applications and did compliance testing for accessibility

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Tax and Wages Modernization

Automated testing for the modernized portal for Unemployment compensation

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Data migration and reports

For the DHS contracted entities, a single source of truth that tracks data on a wide array of information related to contracts, facilities, services and service offerings.

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Data Analytics on a large volume of data for the State

The analysis is being done on cloud based datawarehouse. Involves transferring data from Mainframe to cloud

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